BEGIN:VCALENDAR X-WR-TIMEZONE:US/Eastern DTSTART:20180807T130000 DTEND:20180807T140000 VERSION:2.0 LOCATION:OnlinePRODID:-//Training Doyens //EN METHOD:REQUEST BEGIN:VEVENT DTSTAMP:20180807T000000 DTSTART;TZID="US/Eastern":20180807T130000 DTEND;TZID="US/Eastern":20180807T140000 SUMMARY:Increasing market share by increasing share of mind DESCRIPTION: An understanding of  what branding really is and the steps to an effective brand strategy. An understanding of how the brain thinks and the four thinking/buying styles that govern how people buy products and/or services. Examples of people and companies for each buying style. How do successful brands reach more than one buying style. How this process (BrainBranding) applies to both product/services and also personal brands. How to better communicate with prospects to make sure that your brand resonates with more of them and develops a relationship. PRIORITY:3END:VEVENT END:VCALENDAR